Leigh Wiener
"In many ways, innovation is a photographer's lifeblood. He has an idea and wants to obtain a certain look. Just because there is no ready-made equipment available doesn't mean you can't develop the idea. Make it yourself. Sometimes innovation doesn't require special hardware or equipment; it might just involve a different method of lighting or a new technique. Try it. The worst that can happen is that you fail. On the other hand, there can be the excitement of success. It is no accident that great photographers are also great innovators."
Leigh Wiener pioneered the use of "accidental lighting." He believed that anything could be used as lighting equipment. You just have to be clever enough to invent it. Wiener's brand of thinking reverberates through many of his famous studio portraits. One of his most famous portraits is of the young Johnny Cash. Cash, the stark country singer of the south, is photographed from the chest up directly centered in the photograph. Behind him stands what seems to be modeling light set to Full. This light sends almost a halo of light cascading around Cash. Wiener also seems to be using another light, which may be a soft box. This light/soft box is casting a highlights onto Cash's forehead and shadows onto his left eye ridge. This lighting set up helps render the subject matter as being dark and mysterious. This is exactly what Johnny Cash was.